Know exactly how your brand should enter the U.S. before committing to execution.
U.S. Market Entry Plan is for established brands considering expansion into the United States and wanting a clear route before committing to execution. BridgeLink evaluates the opportunity, products, competition, pricing, landed economics, operating structure, Amazon requirements, logistics and launch considerations required to define the recommended route into the U.S.
OBJECTIVE
Determine whether the U.S. opportunity makes commercial sense and define the recommended route to market before committing to execution.
The Process
From opportunity to a clear U.S. entry plan.
- 01
Discovery & Scope Upcoming step
We understand your business, products, current markets, objectives and the questions the U.S. entry plan needs to answer.
- 02
Business Information & Data Upcoming step
We collect the product, cost, marketplace, operational and compliance information required to model the expansion accurately.
- 03
U.S. Market Entry Analysis Upcoming step
BridgeLink evaluates the opportunity, product selection, competitive landscape, pricing, landed economics, operating structure, logistics, Amazon requirements and launch considerations.
- 04
Recommended Entry Plan Upcoming step
The research is converted into a clear recommended route covering what to launch, how the operation should be structured and what needs to happen before going live.
- 05
Presentation & Decision Upcoming step
We present the recommendation, walk your team through the reasoning and answer the remaining questions required to make the decision.
OUTCOME
You finish with a clear U.S. market-entry plan: whether to enter, what to launch, how to structure the entry and what execution will require.
PROJECT DETAILS
PRICING
Pricing is determined on a case-by-case basis and is influenced by product complexity, project scope and catalogue size.
TIMING
Project timing is confirmed in the proposal based on the agreed plan scope.
FINE PRINT
Scope, deliverables and responsibilities are confirmed in writing in the proposal before any work begins.
If the plan supports market entry and your company decides to proceed, BridgeLink can take the project directly into execution and build the route we have defined.